Beauty Balm – BB Cream

In my recent reading of InStyle magazine, it seemed like every third ad was dedicated to BB Cream. It took me at least two magazine’s worth of poring over it all to discover this is an acronym for Beauty Balm. After having been brain-washed by sufficient repetition, I began to find the BB concept compelling. I mean, check this out:

BB Cream in shiny package

BB Cream in shiny package

Experience 5 complexion-perfecting benefits in a single step. Youth Code BB Cream Illuminator instantly evens, illuminates, perfects, moisturizes and protects skin.

Illuminates! They’ve come so far with LEDs!

I decided it was clearly part of my job to figure out what this BB Cream was, and whether we are interested in it. Standing in the sultry and alluring lighting of my local Stop-N-Shop I reviewed the five or so BB Creams on offer, and picked the one with the shiny label (Youth Code BB Illuminator ~$15).

I’ve been using it for about two weeks. You put this stuff on a lot like you would a moisturizer/sunscreen. And it does, in fact, claim to do those two things. However, unlike my moisturizer and sunscreen combo, it is tinted. They didn’t have a “practically albino” setting, so I picked up the light version, which still looks unexpectedly dark in my hand.

I took probably 30 pictures this morning in the bathroom mirror (I even cleaned the mirror first!) so you could see the “before/after”. So even though they look identical due to lousy photography, I feel obliged to include them. Here’s the before:

BBB - Before BB

BBB – Before Beauty Balm

This is my morning face. I’m sorry. I’ve seen it look worse, too. Anyway, here’s how I go greet the world on weekends, work from home days, or any time before I started wearing makeup to work. (I actually don’t usually wear makeup to church. It’s funny – I dress up in order to be respectful and honor God, but I don’t wear makeup in order to be less vain and to be honest with God and myself. I get the feeling these two things somehow are not sympatico, but I can’t figure out which one to drop.)

Sometimes when I put on the beauty balm, I put on Regenerist eye cream first. I’m not really sure why, other than that it seems like the thing to do. It takes me a touch longer to put on the BB Cream than it would my good ol’ SPF/moisturizer, but not much. I’m not sure if the shine would wear off by the time I am done with my coffee, but I usually end up putting my powder on over that. When I have this cream on and the powder, I feel like my face has been wiped clean and is now a blank slate. This is the feeling that tempts one to wear a lot more makeup. Still, I only add mascara and eyebrows, and sometimes lip gloss. The end state is this:

After BB and makeup application

After BB and makeup application

Summary:
I like this cream. I think it actually does a lot of what it claims to do. While I feel slightly cakey and make up in the morning, by the time I get to work I feel like my skin looks better. I think the biggest difference is in the evening, when my skin does seem to have a more youthful radiance than it does when left to its own devices. I naturally have pretty decent skin, so this doesn’t make a huge difference to me, but if you have any blemishes/patches/things you don’t like about your skin, this might be really helpful to you. After two weeks of regular use, I have not broken out or noticed my skin seems damaged in any way, so it’s not just plastering over issues.

Use if:
– You have skin you aren’t happy with
– You are already using sunscreen, moisturizer and foundation in different steps
– You have a big public presentation, and there may be photography/unflattering lighting
– You are going to be very good about removing your makeup every night
– You want a solid base for more fun/exciting makeup

Do not use if:
– You don’t like feeling or looking “made up”
– You already have a great skin
– You are not going to use other makeup

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3 Comments (+add yours?)

  1. laureen flynn
    Dec 02, 2012 @ 16:12:47

    Makeup is not just about a temporary better look. It is a barrier against moisture loss and the intrusion of all the pollution with which we live our lives. Take a look at any public building at least 10 years old and imagine what the environment does to skin without protection.

    Reply

  2. Natalie
    Dec 02, 2012 @ 18:49:15

    I love BB cream! Well, except for the pump action on my Dr. Jart. That pump on the new packaging is awful. I’ve been using Dr. Jart for over a year. I hadn’t realized that American companies were jumping on the bandwagon. Maybe Urban Decay will release one soon.

    Reply

  3. Millie W
    Dec 03, 2012 @ 16:40:36

    I think you look perfectly fine in church, but, of course, I only wear moisterizer and no real “makeup” either! This BB cream stuff looks interesting and for the price, may be worth checking out – thanks for the tip. I hope you got some publicity royalties….!The boys need (NEED!!) more Legos!

    Reply

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